Branscombe Brewery
Celebrating the brewery’s National Trust setting beside the Devon sea, the rebrand sought to anchor Branscombe Vale’s identity in its unique sense of place.
overview
Branscombe Vale Brewery wanted a refreshed brand identity that honoured its heritage and coastal location while communicating the craftsmanship and quality behind its beers.
Concept & Execution
A strong horizon line became the foundation of the identity, a simple graphic gesture that mirrored the meeting of land and sea surrounding the brewery.
A gridded layout system brought structure and consistency to every touchpoint, echoing the order and precision of the brewing process.
Bold colourways added distinction and vibrancy, helping Branscombe Vale stand out in an often-muted craft beer landscape.
OUTPUT
A hallmark system was developed, echoing the coding found in precious metals to convey authenticity and quality.
This system allowed drinkers to decode each beer’s character, from colour and bitterness to strength ,creating transparency and intrigue at shelf level.
Conclusion
The result was a modern yet timeless brand identity that reconnected Branscombe Vale to its origins.
By embedding storytelling and craftsmanship into every detail, the rebrand elevated the brewery’s perception and deepened its emotional connection to place.
