Shop Magazine
Delivering high-quality editorial design across 40+ global editions, balancing luxury storytelling with market-specific relevance.
overview
SHOP is a seasonal luxury shopping and travel guide published in over 40 destinations worldwide. I was responsible for producing key editorial content and guiding visual identity elements, ensuring every edition met brand standards while staying relevant to local audiences.
Concept & Execution
The approach balanced global luxury standards with local nuance, ensuring each edition felt elevated and distinctive while reflecting cultural and market-specific insights.
I managed layout, copy flow, and artwork corrections across multiple concurrent issues, ensuring consistency and quality at scale, even under fast-paced production cycles.
Collaborated on cover direction by commissioning and guiding illustrators, aligning artwork with editorial themes and market insights to create standout covers that resonated internationally.
OUTPUT
Oversaw design and delivery for up to 40 seasonal editions, maintaining consistent storytelling, layout quality, and visual standards across all markets.
Shaped visual identity through cover art direction, working closely with illustrators to ensure each cover was distinctive, relevant, and aligned with SHOP’s luxury positioning.
Conclusion
Maintained a high standard of editorial design across multiple markets, consistently delivering engaging, visually compelling issues.
The work reinforced SHOP’s luxury positioning while demonstrating how design and operational discipline can coexist, creating globally relevant content that is both beautiful and culturally attuned.
