SHOP MAGAZINE

OVERVIEW

SHOP is a seasonal luxury shopping and travel guide published in over 40 destinations worldwide. I was responsible for producing key editorial content and guiding visual identity elements, ensuring each edition upheld brand standards while resonating with local audiences.

STRATEGY

The approach balanced global luxury standards with market-specific nuance. Each issue needed to feel elevated and distinctive while reflecting cultural and local insights, ensuring the content was both aspirational and relevant.

OUTPUT

I managed layout, copy flow, and artwork corrections across multiple concurrent issues, maintaining consistency and quality at scale under fast-paced production cycles. I also collaborated on cover direction, commissioning and guiding illustrators to create standout covers aligned with editorial themes and market insights, reinforcing SHOP’s visual identity and luxury positioning.

IMPACT

By combining creative craft with operational discipline, the work maintained a high standard of editorial design across multiple markets. SHOP consistently delivered visually compelling, culturally attuned content that reinforced its global luxury positioning and strengthened engagement with readers worldwide.

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MORE PROJECTS

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SMLXL

A personal project to explore sounds and production.

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MADE IN BUNCH — BASTARDISED

Published artwork in the Bunch logobook - Bastardised

MADE IN BUNCH — BASTARDISED

Published artwork in the Bunch logobook - Bastardised

MADE IN BUNCH — BASTARDISED

Published artwork in the Bunch logobook - Bastardised